CNBC online | November 16 2025 | Delulu emerges as a rising brand in India’s booming health & functional foods market

CNBC online | November 16 2025 | Delulu emerges as a rising brand in India’s booming health & functional foods market

Delulu (by iShots Beverages Pvt. Ltd.) is gaining strong traction as a “clean-label + lifestyle” food & beverage brand aiming to offer functional drinks and snacks for modern, health-conscious consumers. 

The brand targets a new generation (Gen Z and millennials) looking beyond sugary sodas: Delulu promises zero-sugar, zero-calorie products that combine herbal / plant-powered nutrition, natural ingredients, and lifestyle-friendly flavours whether energy drinks, adaptogenic beverages or functional snacks.

Delulu’s mission: to fill nutritional gaps in Indian diets with tasty yet wholesome solutions  blending ancient herbal wisdom with modern formulation science. 

As consumer demand shifts toward holistic wellness, Delulu positions itself to lead India’s rising functional-beverage revolution.

Read more: https://hindi.cnbctv18.com/business/delulu-emerges-as-a-rising-brand-in-the-fast-growing-health-and-functional-foods-market-156756.htm

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